Website Redesign & Development

Appier is a technology company which aims to provide artificial intelligence (AI) platforms to help enterprises solve their most challenging business problems. Appier was established in 2012 by a passionate team of computer scientists and engineers with expertise in AI, data analysis and distributed systems. Appier serves around 1,000 global brands and agencies from offices in 14 markets across Asia including Taipei, Singapore, Kuala Lumpur, Tokyo, Osaka, Sydney, Ho Chi Minh City, Manila, Hong Kong, Mumbai, New Delhi, Jakarta, Seoul, and Bangkok. Our website’s number one objective is to generate sales-ready leads. The second objective is to inform and educate, engage our customer base and position our brand as an AI thought leadership through visual and resource content. Our current website, [login to view URL], is about 2 years old and we’d like to add more elements to drive more leads with better/clear visuals, which is easier for users to find where to contact us. Our current website, [login to view URL], is about 2 years old and we’d like to add more elements to drive more leads with better/clear visuals, which is easier for users to find where to contact us. Overall concept: The current design is fair, however, we shift our focus from the concept of “cross screen” to AI. We want to emphasize more about AI since AI is what we focus for the next two-five years. Index: we currently have two products, but we didn’t highlight too much on index, Infographics: Given some of our technologies and product (e.g., Aixon) are not easy to understand, the current graphics are ok, we seek for more straightforward graphics to help users get the point. Maybe modify or develop the graphics based on what we have is a good start. Animation: We rarely use animation because we want to avoid website loading issues, but we want to have more interactive design as long as it won’t affect user experience, the animation doesn’t have to very fancy. Photos: We currently focus on Asian markets so we are using many Asian related photos, but we can accept more different races. (60% Asian). Color palette: we develop our brand guideline after we launched website, the color palette changed, so we’d like to reflect this change on our website. Responsive Web Design: it’s easier for our Engineers to maintain mobile version website. Blog: We use WordPress for our blog, there is limitation for layout modification. Coding/Maintenance: provide your pricing for website maintenance (Jan 11 updated.)