I am an Expert IT consultant having extensive experience in Web Development and Web Analytics.
Project scope understanding - Following are important component of project.
1. Implement a Webhook program for call tracking (This webhook is a program in website and called by DIDForSale once user calls on a phone number)
2. Implement Google Analytics tracking using GA Measurement API
I have already worked on creating similar solution using FoneDynamics API for one of my client.
My Expertise
12+ Years IT Experience
End to End experience in web (development to web analytics)
8+ Years Experience in Web Analytics & Campaign Analytics
8+ Years experience defining digital tracking strategy (including web analytics and campaign)
8+ Experience in Google Analytics, Adobe Analytics (SiteCatalyst)
3+ Experience Google Tag Manager, Ensighten, Adobe DTM
5+ Experience in Web Development (PHP, ASP.Net, SQL)
Expert in
- defining digital tracking strategy,
- defining key KPIs
- setting up tracking tool (like Adobe Analytics, Google Analytics, Adobe DTM, Google Tag Manager etc.)
- implementing conversion tracking, goal tracking, ecommerce tracking,
- setting up custom reports, dashboards,
- ad-hoc analysis as per custom requirement
- audit digital tracking implementation to find out issues & gaps
- troubleshooting tracking issues