Content writer: web, case studies, whitepapers, blog, articles, press
$25-50 USD / godzinę
Project Overview
Branding Project Deliverables:
• Company Tagline
• Company Elevator Pitch - 1 to 2 paragraph (30 to 60 second verbal delivery)
• About - 1 to 2 paragraph “boiler plate” for inclusion in marketing material etc.
• Company Difference – 8 to 10 bullet points summarized in a graphic format.
Project Process
Step 1: Input Phase
1. Selection of 4 – 5 personnel for input into the process
2. Conduct series of structured individual interviews on the topic to garner input
3. Market Survey – select 3 - 4 external sources possibly including: external partner, a direct competitor in solutions market, an admired or a strategic market influencer company for review of messaging/positioning in the space
Step 2: Concept Curation & Review
1. Develop a set of tagline options – complete, individual terms/words/phrases etc.
2. Develop a set of key positioning points for consideration
3. Review with selected internal personnel for fit and preference (1-on-1 and/or as group)
Numer ID Projektu: #30236904
O projekcie
9 freelancerów złożyło ofertę na średnią kwotę $30/godzinę w tym projekcie
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