Customer Database and Web Marketing for Small Businesses

2 Part Small Business Project for Customer Database/Communication and Online Marketing Part I - Create detailed customer database and manage automatic emails to customers. Once a week, log-in to the following site client's web-based crm and export customer database (instructions provided) Export and use as base for larger database which includes fields for the following: I require the need to sort and/or arrange the data by any of the category variables Data will need to be reconciled with previous exports to account for new entries Within 7 days of the date of delivery (indicated by ), customers are to get the following email (template provided) 30 Days after Delivery Date, Customers are receive the following email (template provided) Other email - on customer’s birthdays, on one-year anniversary of purchase, etc Part II - Marketing and Online Reputation Once a Day Social Media Marketing: Facebook: Per day the following - 2 posts (vehicle link post, link to relevant automotive news article) - 30 fresh friend requests For vehicle link - Go to [login to view URL] and under the inventory tab, choose any vehicle at random (must have picture) click to the link. Cut and past the vehicle page url as a facebook post (login creds provided) Accept all friend requests Twitter Per day the following - 2 posts (vehicle link post, link to relevant automotive news article) - 30 fresh follow requests THESE MUST BE DIFFERENT AND UNIQUE FROM THE FACEBOOK POSTS Accept all followers