Create a Video

Traffic Logix Video Creative Brief Client / Client contact information: Traffic Logix Project name and description: TL – Website/Trade Show Video We are looking for a video(s) that will go somewhere on our website that outlines SafePace Cloud that technology offers you the convenience to remotely manage your SafePace signs right from your computer. We are looking for a video that describes our Cloud based sign management solution using stock video imaging; or animation, a voice over, and written information throughout the video(s). The video(s) may be used later on in trade show booths or other media, but for now the focus is on Website. We will leave it to the creative agency to decide between multiple short clips, single long video, or use of gifs. 1. Background / Overview: • Traffic Logix is a direct sales manufacturer that offers everything you need for safer roads and a safer workplace. Whether you're looking for a speed display sign, a speed trailer, a rubber speed hump, or flashing beacons, no one offers more traffic calming solutions than Traffic Logix. • The SafePace® family of LED speed signs includes speed display signs for every roadway and budget. From our bestselling low-cost SafePace 100 sign to our static message SafePace 400, 450, and 500 signs, the variable message signs such as the SafePace 600-800 signs and our innovative Cruiser LT radar trailer, we have the speed radar signs you need to slow drivers down. 2. Features • Cloud based - Secure, remote access for simple to use sign management from anywhere with internet. • Real Time Data - See live performance data updated every five minutes • User Friendly – Streamlined, easy to use interface • Reporting – Use data to generate detailed reports you can use to better improve safety on your roads • Mapping Tool - Map unlimited sign locations and create and apply parameters for each. Update sign location whenever a sign or trailer is moved. • One Screen Management - Manage alerts, messages, and display settings all from one screen • One Click Scheduling - One click lets you schedule and program multiple signs simultaneously • Complete Control - Manage all aspects of sign configuration including schedules, messages, blinking limit, strobe limit, and display range • Scheduling - Display settings can be constant or schedule based. Signs and beacons can be scheduled based on daily, weekly, and holiday schedules • At a Glance Update - Statistics snapshot provides at-a-glance data updates including vehicle count, 85th percentile, and maximum and minimum speed • Real time Alerts - Receive email notification for alerts such as high or low speed or when batteries are low • SafePace Compatible - Compatible for use with all SafePace radar speed signs • Zero Footprint - Nothing to install, all you need is an internet connection 3. Benefits 1. Manage any sign from anywhere 2. Manage Data and full reporting capabilities 3. Reduce Cost in travel and sign management 4. Maximize Traffic Safety in your community 4. Objective: Our video goal, therefore, is to educate the visitor to the webpage of the benefits Cloud based sign management solution, the advantages of SafePace Cloud over the competition, and have them fill out a form for a quote. 5. Target audience: The target audience are those who police traffic calming. They typically will be spread across a wide variety of industries: Private Communities, Municipalities, School Zones, Work Zones, Police Enforcement, Business & Industrial and Military Bases.